Innovation and continuous improvement are increasingly important issues for today’s business, with engagement, motivation and the resulting implementation being among the most critical components of future profitability. But there is also a concept in behavioral psychology called the “post-reinforcement pause” which occurs after a successful event.

In quality improvement, we heard about this expressed as, “Yes, we did our continuous improvement initiative.” meaning that it was accomplished and there was no further need to do anything more, that the box was now checked on the annual performance appraisal process.


Continuous improvement IS continuous. And the improvements made today, that DO need to be celebrated and recognized and which should be supportive of more efforts tomorrow, often get PAUSED. The incentive to do more slows or stops and we rest on our laurels.


Here is my thought, expressed in my illustrated thinking style:

Round Wheels of today become Square Wheels of tomorrow

Continuous Improvement is Continuous.

There are many things we can choose to do that can have widespread impacts on organizations. My thinking is that by changing the language of performance and innovation, we can change the thinking of people about communicating about issues and opportunities. Remember that the Round Wheels are already IN the wagon.

Seriously, For the FUN of It!

Dr. Scott SimmermanDr. Scott Simmerman is a designer of team building games and organization improvement tools. Managing Partner of Performance Management Company since 1984, he is an experienced presenter and consultant.

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Square Wheels® is a registered trademark of Performance Management Co.
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